Tag: Delizia

  • Equal citizens

    Recently, we heard about two bakeries in Karachi that refused to write ‘Merry Christmas’ on cakes. Both Delizia and Aunty Munaver turned away customers who wanted cakes with Christmas greetings. It is deeply disturbing to see such acts of bigotry in a country whose founder and others who fought for its freedom believed in rights for all and equality regardless of caste, creed, and faith. Yet we see how non-Muslims in Pakistan continue to face discrimination on a regular basis.

    Today, when we celebrate Christmas with our Christian brethren and wish them a day full of joy, we hope that our society will change for the better. Today is also the birth anniversary of Quaid-e-Azam Muhammad Ali Jinnah, who taught us the meaning of tolerance and who believed in pluralism and inclusiveness.

    We often repeat and quote Jinnah’s August 11 speech but it is important to reiterate what he said again and again: “We are starting in the days where there is no discrimination, no distinction between one community and another, no discrimination between one caste or creed and another. We are starting with this fundamental principle that we are all citizens and equal citizens of one state.”

    This is what Pakistan stands for as this is what our founder taught us. It was good to see many people raising their voices against those bakeries that refused to write Merry Christmas on their cakes. It was social media outcry that led to Delizia bakery management on the backfoot and saying that it was an individual act. Whether it was an individual act or not can be ascertained as this isn’t the first time that such an incident took place. This year, we saw the horrible lynching of a Sri Lankan national. The government took strong exception to the incident and promised to take action against all those responsible. But the incident also showed how intolerance has seeped into our society. It is this bigotry and intolerance that has to end. On the birth anniversary of Jinnah, we should pledge to make this Jinnah’s Pakistan and not a Pakistan where extremism prospers. Once again, Merry Christmas to all those celebrating. 

  • Sanam, Ramsha and Anoushey raise their voice against bakeries for discrimination with Christian customers

    Sanam, Ramsha and Anoushey raise their voice against bakeries for discrimination with Christian customers

    Pakistani Celebrities took to their Instagram stories to share strong opinions against Karachi-based bakeries, ‘Delizia’ and Auntie Muanaver’s ‘Food and Dessert’ where one of their staff refused to write ‘Merry Christmas’ to the customers. Netizens also called out on social media against the bakeries and urged them to boycott.

    Actress and Video Jockey (VJ), Anoushey Ashraf wrote in her story that writing ‘Merry Christmas’ does not weaken our faith. She emphasised that it is the job of the staff to compel the request of customers.

    The Zindagi Gulzar Hai star Sanam Saeed also took to her Instagram story to express disappointment over the behaviour of bakery staff. She tagged both bakeries, Delizia and Auntie Muanaver’s Food, and reminded them about the representation of white colour in our flag.

    Shehnai diva Ramasha Khan who is currently appearing in ARY Digital’s serial, Sinf-e- Aahan, also tweeted about the incident and shared one of the quotes of the founder of Pakistan, Muhammad Ali Jinnah.

    Earlier, the customer reported the incident on a Facebook group “Voice of Customer PK” in which she said that she went to the Defence Housing Authority (DHA) branch of Delizia where she was refused to write ‘Merry Christmas’ by their staff. She also stressed to the bakeries that they should not make money from their religious occasions as well if they are so much against non-Muslims and their religions.

    The management of both bakeries are yet to release an official statements to the public.

    In 2018, the same incident happened in the Badar Commercial branch of Delizia bakery when a customer was refused a cake with ‘Merry Christmas’ written on it. The staff made a similar excuse at that time as well that it was not company instructions. It was reported on another Facebook page, Karachi Food Diary.

  • Bakery staff refuses to write ‘Merry Christmas’ on cake, management ensures strict action

    A staff member of a famous Karachi based bakery chain, Delizia, refused the request of a customer to write ‘Merry Christmas’ on a cake.

    The incident took place in the Defence Housing Authority (DHA) branch. The management has ensured to take action against the staff and will release an official statement soon regarding the incident on social media.

    The customer reported the incident on a Facebook group “Voice of Customer PK”

    An uproar was seen on the Facebook post in which netizens expressed their disappointment and anger.

    Senior management of the bakery said, “At the moment we are taking action against him. It was done in an individual capacity and is not company policy. It may have been done due to lack of education and awareness that ‘Merry Christmas’ means wishing someone a happy Christmas, nothing else.”

    In 2018, the same incident happened in the Badar Commercial branch of Delizia bakery when a customer was declined a cake with ‘Merry Christmas’ written on it. The staff made a similar excuse at that time as well that it was not company instructions. It was reported on another Facebook page, Karachi Food Diary.

    The representative of the company stated in the previous incident that the staff responsible was dismissed and the same might to happen in the recent matter.