Many games have partner programs designed to support and empower individuals in developing their video games. These programs can be run by gaming companies, educational institutions, or independent organizations, and they often provide resources such as tools, mentorship, funding, and platforms for showcasing the games.
How does the Game Partner Programs work?
Application Process
To join the program, you need to apply. The application usually involves providing information about the creator’s content, audience, and previous work. To submit an application, you need to visit the game’s official website (the game you like and want to join the creator program) and submit your application.
Criteria and Approval
The program administrators review the applications based on specific criteria such as content quality, audience size, engagement, and relevance to the game or platform.
In addition, you must follow their criteria, such as the number of followers, videos, and likes per month. Once approved, partners receive access to exclusive resources and opportunities.
Promotion and Content Creation
Partners create and share content related to the game or platform, such as live streams and short videos. They use specific tags, links, or codes the program provides to track their promotional activities.
Earning and Rewards:
Partners earn rewards based on the performance of their content, such as views, clicks, purchases, and player sign-ups. Rewards can include monetary payments, in-game items (like UC in PUBG mobile or Diamonds in Free Fire), exclusive content, and more.
Examples of Gamers partners programs:
PUBG mobile Next Star program
To apply for the PUBG mobile next star program, you must have more than 50,000 followers on YouTube, Facebook, TikTok, or any platform. Once you apply, they will see your request, and you can earn in-game rewards and cash rewards once your application is approved.
PUBG Mobile also announced a USD 100,000,000 prize pool for Next Star content creators.
Free Fire also has partner programs like PUBG Mobile. Here are the criteria to join
New creator (3-month probation period)
More than 10,000 Followers
At least four videos per month
By the 3rd month, meet the requirements below to enter the KOL program
Regular creators
More than 10,000 Followers
At least eight videos per month
At least 50,000 views per month
Here are Partner Programs for gaming platforms
1-Twitch Affiliate and Partner Program:
Twitch is a gaming platform that offers two levels of partnership: Affiliate and Partner. Affiliates can start earning revenue through subscriptions, bits, and ads, while Partners enjoy additional benefits such as custom emotes and priority support.
How to Join?
You need to identify a minimum of 8 individual streams over the last 30 days and eight individual streams over the prior 30 days, with each of these streams meeting the minimum requirement of +75 average viewers.
2-YouTube Gaming Partner Program:
YouTube Gaming offers a Partner Program that allows content creators to monetize their gaming videos through ads, channel memberships, channel memberships (monthly subscriptions from viewers), Super Chat (paid messages during live streams), and sales of branded merchandise.
How to Join?
You must join the YouTube Partner Program, which requires 1,000 subscribers and 4,000 watch hours in the past 12 months. After meeting these criteria, they can enable monetization of their gaming content.