Tag: Pakistani cars

  • My Suzuki My Story is back for season four to spread happiness & joy

    My Suzuki My Story is back for season four to spread happiness & joy

    Suzuki has been a trusted companion to Pakistanis with its affordability and durability for over four decades. Over the years, Suzuki has become an integral part of countless lives by providing reliable transportation to generations, thus creating a wealth of cherished memories.

    To strengthen the bond with its customers, Pak Suzuki has launched My Suzuki My Story season four, where all Suzuki owners can celebrate and showcase their treasured moments with their Suzuki. Excitingly, this innovative digital initiative is offering exciting rewards for innovative content that evokes emotions and spark creativity.

    My Suzuki My Story is a platform for expressing and sharing stories. It can happen through any artistic format (videos, short films, paintings, pictures, narrations, songs, etc) to relive their Suzuki adventures. It can be any exhilarating memory, like the first drive with a newly purchased Suzuki, a family road trip to scenic destinations, or the unwavering companionship of a Suzuki vehicle through challenging times. Each of these stories has the essence of Suzuki’s enduring presence in the lives of Pakistanis.

    Participants have the opportunity to win attractive prizes, like a brand-new Suzuki Alto 660cc car, a Europe Trip, or a powerful GSX 125 motorcycle.

    Visit the website https://www.mysuzukimystory.com.pk/ to share your Suzuki story on the theme “Stories & Memories with Suzuki” and be a part of something special.

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  • Here’s why United Bravo flopped in Pakistan despite being cheap

    Here’s why United Bravo flopped in Pakistan despite being cheap

    United Motors introduced the 800cc Bravo hatchback in Pakistan back in 2018, soon after Pak Suzuki officially announced discontinuing the wildly popular 3-decades old Suzuki Mehran.

    The car was seen as a ‘better replacement’ for the Suzuki Mehran as it came with many interesting features, including an interior with a wooden touch that was actually made of plastic, a dual gauge speedometer, three-spoke steering, alloy rims, power windows, power steering, and keyless entry.

    Due to its features and relatively contemporary looks, it was believed to perform well in Pakistan.

    However, even after more than five years, finding a Bravo on the roads is a rare event. You might come across one in the cities of Punjab.

    Bravo was launched with an 800 cc naturally aspirated 3-cylinder petrol engine that makes 40 hp and 60 Nm of torque, mated to a 4-speed manual transmission.

    There is not just one reason for its flop in the Pakistani auto market.

    United Bravo initially attracted a lot of attention due to its low cost. After some time, those who purchased Bravo began to experience a number of build quality issues. Additionally, it was said that the company’s after-sales services were subpar and that there was a shortage of car parts.

    Numerous online reviews of the car’s substandard build, messed-up paint, and poor assembling frightened potential buyers or anyone even considering purchasing a Bravo.

    Bravo had minimal resale value, and the small hatchback was viewed as a scary investment as it was incredibly difficult for the owner to sell the vehicle once they had purchased it since there were few people interested in owning it.

    United Bravo has been unable to draw buyers despite being aimed at Pakistan’s largest automotive sector by sales volume. If the manufacturer had launched the car with long-lasting, good-quality parts, it might have done better in Pakistan.

    Any auto parts store will sell spare parts for the Suzuki Mehran, but you can’t imagine buying parts for Bravo at every shop.

    Pakistanis often assess how a new brand or product will perform in the long run before accepting it or placing their trust in it. Since established brands like Suzuki, Honda, and Toyota have gained the trust of consumers and deliver acceptable after-sales service, it is difficult for newcomers to compete with them in the Pakistani auto market.