The 2023 BMW 7-series debuts a new Rolls Royce-inspired design language for the company, along with a striking front end and a slew of new amenities such as a movie-theater-style screen and hands-free highway driver assistance.
It’s also part of BMW’s growing electric model lineup, which currently includes the i7 EV, which shares the same body and interior as the gas-powered sedan but adds a big battery pack and electric motors.
The German luxury automaker is reducing the sedan’s engine choices to make purchasing easier, but customers in the United States (US) will still have a variety of options. There are inline-six and V-8 gas engines, as well as the electric i7 (which is detailed separately) and the 750e plug-in hybrid.
Powertrain and Variants
BMW 740i is the ‘entry-level model’, with a 375-hp turbocharged 3.0-liter inline-six and rear-wheel drive, while the 760i is the V-8 7-series with only xDrive all-wheel drive.
Its twin-turbocharged V-8 engine has the same 4.4-liter displacement as the previous 750i (model designation numbers haven’t signified anything genuine in a long time), but it has been upgraded to produce 536 horsepower, a 13-horsepower increase over the previous model.
The hybrid systems on both gas engines are 48 volts. Apart from the fact that it would produce 483 horsepower, BMW has not revealed much about the 750e plug-in hybrid. The manufacturer has confirmed that the M-badged 7-series will be released later, though it will not be a full-fledged M7 with over 600 horsepower. The M760i’s twin-turbo V-12 engine is no longer available.
Interior
As expected, the interior aesthetic is a major upgrade, with a similar style to the iX electric SUV and plenty of premium elements like open-pore wood and cashmere. The 7-series’ cabin also features an incredible level of technology features for front- and rear-seat occupants through its multiple display panels and tablet control system. It’s also available with power-opening doors, giving it a Rolls-Royce degree of luxury.
The optional BMW Theater Screen is a large 31.0-inch screen that extends down from the roof to provide a more realistic viewing experience for back passengers. This is the same screen showcased by the company at the ‘CES 2022’ event.
Amenities and Riding Comfort
Although BMW is touting the 7-series’ driving qualities and spotlighting chassis innovations such as air springs and rear-wheel steering, the earlier prototype drive revealed it to be no more athletic than its comfortable predecessor. Of course, in the top luxury sedan market, this isn’t a flaw, as consumers are likely to value plush ride quality and quietness above all else, and would look elsewhere if they wanted more of a corner carver.
Interestingly, the Driving Assistance Professional package includes a hands-free feature that now works at up to 130 km/h (80 mph) if you’re on the highway and keep your eyes on the road, you won’t have to steer the 7-series at all.
Pricing
In November, the 7-series will be available in the international market with prices starting from Rs17,609,902 ($94,295) for the 740i and Rs21,400,994 ($114,595) for the 760i xDrive.
The i7 starts at Rs22,465,488 ($120,295) and goes up from there. However, it’s worth mentioning that BMW’s pricing is substantially lower than Mercedes’, with the six-cylinder S-class starting at Rs20,944,382 ($112,150) and the V-8 at Rs22,176,954 ($118,750).
Note: The PKR pricing is only a conversion of the factory price and does not include any taxes or charges levied after the product is imported to Pakistan.
